After months and months of deliberation, mock-ups, and re-do’s my new logo is finally “finalized”. It’s clean, simple, and modern.
Let me explain I wanted some kind of symbolic icon as a supplement to my existing text-only logo because almost every major company has a their unique symbolic icon/logo. And for good reason too, icons stand out a lot stronger than text. I wanted something that could stand out on it’s own quickly and I believe I have created one.
I chose the color green because green symbolizes new life, and rebirth. I also like the color green because I try to live a green life, and I think it’s important that we all do. In case you didn’t see it my logo is the letter E and a backwards C which are my initials, and together they kind of form what resembles a sideways “on” button. The “on” along with the color green symbolizes a revival for my photography, not that my photography was dying or anything, but it’s kind of like when your character in a role-playing-game levels up. Yay!